In 2026, new home builders in several U.S. cities are cutting prices more aggressively than individual sellers due to high mortgage rates and excess inventory. Cities like Fresno, Charleston, San Antonio, Las Vegas, and Austin see significant discounts, with many new-home listings reduced by 30-70%. Builders offer price cuts, incentives, and upgrades to move unsold homes, creating rare opportunities for buyers to find new construction priced below existing homes.
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